Every Shopify merchant we talk to is chasing the same thing: more revenue from less spend. The metric that captures that better than any other is ROI — return on investment. And once you start measuring it honestly across channels, the numbers tell a very clear story about where your next marketing dollar should go. […]
You spent hours writing the perfect email. The offer is strong, the design is clean, the call-to-action is impossible to miss. Then you hit send — and barely a quarter of your list ever opens it. If that sounds familiar, you’re not alone. The open rate is the first hurdle every campaign has to clear, […]
Understand the concept of email warm-up and how to perform it using Uppush’s features. When you change your email marketing platform or domain, your email server will also change. It’s crucial to note that your new server can only send a small number of emails in one go. To ensure email deliverability, gradually increase sending […]
Manually sending follow-up emails takes time — but with Uppush, you can automate much of it effortlessly. Our automation tools help you stay connected with customers and boost conversions, and most are available for free. What Are Email Automations? Email automations are messages that send automatically based on customer behavior. For example: These workflows run […]
Your store visitors are most engaged while browsing your site — that’s the perfect time to invite them to subscribe. With Uppush, you can create beautiful email popups to collect subscribers automatically, with no coding required. Best of all, it’s completely free. Why Email Popups Matter Email marketing is still one of the most reliable […]
Most store visitors don’t buy on their first visit — they browse, get distracted, and leave. But what if you could reach them again instantly, without needing their email or phone number? That’s exactly what Web Push Notifications do. With Uppush, you can start sending web push notifications for free — up to 500 per […]
Whether your logo or profile image shows up next to your emails depends entirely on the recipient’s email client. Each inbox provider has its own rules and methods for displaying sender images. In this article, we’ve outlined the different ways you can make your logo, avatar, or profile picture visible across the most popular email […]
Email list cleaning, or Clean up contacts, is a powerful way to keep your campaigns performing at their best. By removing invalid, disposable, or inactive addresses from your subscriber list, you’ll: To support your growth, Uppush now includes a built-in Clean up contacts feature—available exclusively for Pro plan users—at just $0.5 per 100 contacts. This […]
Maintaining high email deliverability is crucial to the long-term success of your marketing efforts. One overlooked but important part of this is managing the types of email addresses you allow into your contact list — especially when it comes to suspicious or low-quality domains. That’s where Uppush’s Blocked domains feature comes in. Why Blocking Email […]
Most visitors to your Shopify store won’t buy on their first visit. They’re browsing, price-checking, or just not ready to make a decision yet. But just because they’re not buying today doesn’t mean they won’t buy later — especially if you stay in touch. That’s where email campaigns come in. With Uppush, you can capture […]
