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Strategies to grow Shopify sales: recover abandoned carts, win back customers, grow your list and compete with bigger brands without a bigger budget.
Email marketing can become one of the most useful channels for a Shopify store, but simply sending occasional promotional emails isn’t a strategy. A good email strategy connects list building, automation, segmentation…
14 min read
Sending the same email to every customer may be simple, but it doesn’t mean the message is relevant to everyone. A new subscriber, a first-time buyer, a loyal customer, and someone who hasn’t purchased in months are at…
12 min read
Getting a customer to place their first order is only the beginning. The bigger opportunity is turning that first purchase into a relationship that continues over time. Customer retention focuses on bringing existing…
15 min read
You can have great products, a strong offer, and a well-designed email, but none of that matters if your customers never see the message. For Shopify stores, email deliverability is the foundation of email marketing…
12 min read
Web push notifications give Shopify stores another way to reach shoppers after they leave the website. Unlike email, web push does not require a visitor to give you an email address. After opting in through the…
11 min read
Getting a customer to make their first purchase takes time, effort, and marketing spend. But the relationship does not end after that first sale. Some customers stop opening emails, stop visiting your store, or simply…
13 min read
Paid ads can bring new visitors to your Shopify store, but they do not have to be the only way to grow your email list. In fact, many stores already have an audience they are not fully capturing. Visitors browse…
11 min read
A Shopify popup can be one of the simplest ways to turn website visitors into email subscribers. But a popup that simply says “Subscribe to our newsletter” is rarely enough. The best Shopify popups give visitors a…
14 min read
Spin-to-win popups have been around for years. Some marketers see them as an effective way to grow an email list, while others see them as an outdated gimmick that can make a store look cheap. The reality is somewhere…
12 min read
When a product is out of stock, the sale is not necessarily lost. Many shoppers leave because they can’t buy the product right now, not because they have lost interest. A back-in-stock notification gives your store a…
12 min read