Here’s an uncomfortable truth about running an online store: most of the people who add something to their cart never buy it. Across e-commerce, roughly seven out of ten carts are abandoned — shoppers get distracted, compare prices, balk at shipping, or simply close the tab meaning to come back later and never do. The […]
Someone just handed you their email address. They clicked subscribe, joined your list, maybe entered a popup for a discount. Right now — in this exact moment — they’re more interested in your brand than they may ever be again. What you send next decides whether that interest turns into a first purchase, or quietly […]
Every Shopify merchant we talk to is chasing the same thing: more revenue from less spend. The metric that captures that better than any other is ROI — return on investment. And once you start measuring it honestly across channels, the numbers tell a very clear story about where your next marketing dollar should go. […]
You spent hours writing the perfect email. The offer is strong, the design is clean, the call-to-action is impossible to miss. Then you hit send — and barely a quarter of your list ever opens it. If that sounds familiar, you’re not alone. The open rate is the first hurdle every campaign has to clear, […]
Understand the concept of email warm-up and how to perform it using Uppush’s features. When you change your email marketing platform or domain, your email server will also change. It’s crucial to note that your new server can only send a small number of emails in one go. To ensure email deliverability, gradually increase sending […]
Your store visitors are most engaged while browsing your site — that’s the perfect time to invite them to subscribe. With Uppush, you can create beautiful email popups to collect subscribers automatically, with no coding required. Best of all, it’s completely free. Why Email Popups Matter Email marketing is still one of the most reliable […]
Most store visitors don’t buy on their first visit — they browse, get distracted, and leave. But what if you could reach them again instantly, without needing their email or phone number? That’s exactly what Web Push Notifications do. With Uppush, you can start sending web push notifications for free — up to 500 per […]
Whether your logo or profile image shows up next to your emails depends entirely on the recipient’s email client. Each inbox provider has its own rules and methods for displaying sender images. In this article, we’ve outlined the different ways you can make your logo, avatar, or profile picture visible across the most popular email […]
Email isn’t flashy. It’s not trending like short-form video or AI chatbots. But when it comes to driving actual revenue, few channels come close. If you’re running a Shopify store, your email list is one of the most valuable assets you own. Unlike ads or social media — where you pay to reach an audience […]
Hi Uppush users, We’re thrilled to announce a significant update to our pricing structure, designed to give you more flexibility and control over your email and web push notification marketing costs. We’ve been listening to your feedback, and we’re confident these changes will make Uppush even more valuable for businesses of all sizes. Introducing Email […]
