Resources
Practical guides on email marketing, web push and recovering more sales on Shopify.
A Shopify popup can be one of the simplest ways to turn website visitors into email subscribers. But a popup that simply says “Subscribe to our newsletter” is rarely enough. The best Shopify popups give visitors a…
14 min read
Spin-to-win popups have been around for years. Some marketers see them as an effective way to grow an email list, while others see them as an outdated gimmick that can make a store look cheap. The reality is somewhere…
12 min read
When a product is out of stock, the sale is not necessarily lost. Many shoppers leave because they can’t buy the product right now, not because they have lost interest. A back-in-stock notification gives your store a…
12 min read
A shopper finds a product they like, checks the price, and decides to wait. Maybe it’s a little too expensive, maybe they’re comparing other stores, or maybe they’re simply waiting for a better deal. Then the price…
14 min read
Not every shopper who leaves your Shopify store has the same level of buying intent. Someone who views a product and leaves without adding anything to their cart is in a very different position from someone who adds…
13 min read
A new subscriber has just given you something valuable: permission to contact them. What happens next can determine whether they become a customer or simply disappear from your list. A welcome email series gives you a…
14 min read
An abandoned cart email doesn’t need to be complicated. The customer has already shown interest in your product, so the goal is simply to remind them, remove hesitation, and make it easy to complete the purchase. The…
5 min read
A shopper reaches your checkout, enters their information, and then disappears before paying. For Shopify merchants, this can be frustrating because the customer was already very close to placing an order. But an…
10 min read
As your Shopify store grows, so do your daily marketing tasks. Welcoming new subscribers, recovering abandoned carts, sending campaigns, and following up after a purchase can quickly take up hours every week. The good…
17 min read
Getting a customer to visit your Shopify store is only the beginning. The bigger challenge is keeping that customer engaged after they leave. Some visitors browse a few products and disappear. Others add items to their…
10 min read