Most email marketing platforms charge based on the size of your contact list. This means that the larger your store grows, the more you pay — even if you are not actively sending campaigns to all of those contacts. As a result, merchants often end up paying for thousands of contacts they never actually use, leading to unnecessary and wasted monthly expenses.

Uppush takes a different approach. Instead of charging based on your total number of contacts, we use a usage-based, pay-as-you-go pricing model. You only pay for the emails you send, not the size of your list.

Each 1,000 emails that exceed your base quota cost just $1. No inflated pricing. No paying for unused contacts. This allows your store to scale efficiently and cost-effectively, especially during months when you send fewer campaigns.

Whether you're just starting out or managing a high-volume store, Uppush ensures you're always paying a fair and transparent price — directly tied to your actual usage, not your contact list size.